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SECOND EDITION OF DESIGN THINKING WORKSHOP IN MALTA
IN COLLABORATION WITH ELECTROLUX.
FRIDAY 2ND DECEMBER 2011.
5:00PM: REGISTRATION
Design Thinking Workshop Chairman
Architect Paul Camilleri
Speakers:
Andrea Branzi
Architect
Director of the School of Design at the Milan Polytechnic
Discussion Topic: How to evolve a product from simple concept into a marketable product.
Ing. Luigi Campello
President & General Director of Operations in Italy, Electrolux Appliances
Dott. Graziano Lazzarotto
Built-in Trade & Sales Manager Electrolux Appliances
Discussion Topic: Exploring the Electrolux process of developing a product based of analysis of Consumer Insight and their real demands-needs.
Francesco Morace - sociologist
Linda gobbi - sociologist
Discussion Topic: Inspiration derived from the different generations of consumers with an introduction on markets and sustainability.
Dante Donegani
Director At Domus Academy
Discussion topic: What is needed and what it takes to be a successful designer.
8:00 PM TO 10:30 PM:
DESIGN PARTY
